This is a second spot for the BMW 6 series, this time their F13 coup model. the movie is a definition of sport and luxury combined in one. if in the first spot we were following the BMW convertible from the city into nature, now the trip is the opposite: the coup drives through nature and collects the impressions arriving at the city to a vernissage, already full of beautiful images.
The challenging part was to correspond to the same principle, but still, feed the idea with different visual approaches. in this case, the casting & good acting was as important as the choice for outstanding car grip tools and camera angles in order to lift up the sportive character of the car.
CLIENT
AGENCY
EXECUTIVE CREATIVE DIRECTOR
CREATIVE DIRECTOR
FFF AGENCY
AGENCY PRODUCER
PRODUCTION COMPANY
EXECUTIVE PRODUCER
DIRECTOR
SERVICE PRODUCTION
EXECUTIVE PRODUCER
LINE PRODUCER
DOP
ART DIRECTION
POST
POST PRODUCER
VFX SUPERVISOR // 3D ANIMATION
3D ARTIST
COLORIST
COMPOSITING // FNISHING
ROTOSCOPING
EDITORS
MUSIC
MUSIC COMPOSER