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TOYOTA RAV4
WAKU DOKI

    Following the philosophy of Waku Doki, the Japanese term for”the pleasant anticipation and adrenalin rush”, Toyota”s new car RAV4 crossover USV is all about excitement and amazement with its intelligent technology and vibrant car design. Targeting the young and urban market, director Matthias Zentner created a dynamic, adrenaline-driven movie, brought to life by the powerful sounds of dub-step. An audiovisual presentation giving proper credit to this amazing machine and capturing the perfect Waku Doki moment.Waku Doki delivers fast twists and unforeseen plots, the black space provokes a thrill of anticipation. Motion design, in combination with real projection and 3D mapping, opens the space to excitement, a rush of endorphins. The rapid, echoing heartbeat, like in a surreal and …

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    CREDITS
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    CLIENT

    TOYOTA // MEXICO

    AGENCY

    FERRER // MEXICO

    PRODUCTION COMPANY

    ACA FILMS MEXICO

    EXECUTIVE PRODUCER

    DAVID CHIPON & ELDA BRAVO

    DIRECTOR

    MATTHIAS ZENTNER

    DOP

    STEFAN VON BORBELY

    2ND CAMERA OPERATOR

    MAU GUERRERO

    ART DIRECTOR

    SERGIO GUERRERO

    MOTION DESIGN AND ART DIRECTION

    DANIEL SCHMIDT & THOMAS WERNBACHER

    POST

    VELVET MEDIENDESIGN // MUNICH

    VFX SUPERVISOR

    URS FRANZEN

    EDITOR

    JOCHEN KRAUS

    POST PRODUCER

    OLIVER LOESSL

    FLAME ARTIST

    SYLVIE ROESSLER