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AL MASHHAD
PROMO DNA

    As children, we are all the same. But as we grow, parents, education, and society remind us where we come from, marking us by region and roots.
    Yet, DNA reveals that we all share the same origin.
    We are neighbors, brothers, and sisters—connected souls, separated only by labels of difference.
    Our branding promo for Al Mashhad celebrates these shared origins, reminding the world that despite our diverse paths, we are one global family. This will be my story.

    Al Mashhad
    The Scene with us will be complete.

     

    :: AWARDS
    The campaign won Bronze at the GEMA Global Award 2024
    CREDITS
    ·

    CLIENT

    AL MASHHAD

    TONY KHALIFE

    JAFER ALZOUBI

    KHALID ABUSIDO

    SABA OMAISH

    NEBRAS HAMEED

    AMIR HAMDANI

    CREATIVE AGENCY

    VELVET MEDIENDESIGN

    CREATIVE DIRECTOR

    MATTHIAS ZENTNER

    ART DIRECTOR

    THOMAS WERNBACHER

    PRODUCTION COMPANY

    VELVET MEDIENDESIGN

    DIRECTOR

    MATTHIAS ZENTNER

    CINEMATOGRAPHER

    VIKASH NOWLAKHA

    EXECUTIVE PRODUCER

    MARIYA ZENTNER

    SERVICE PRODUCTION GEORGIA

    BMRNG FILMS

    EDITOR

    MICHAEL DERVENSKI

    GRADING

    MICHELE RICOSSA

    FLAME ARTISTS

    PIXEMBLE MEDIA

    MOTION DESIGN

    THOMAS WERNBACHER, FRED WEINL

    SOUND DESIGN&MIX

    RODOLFO SILVEIRA