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AUDI TRADITION
COMPILATION 2013

    To enable the more realistic experience of the original 14-minute movie on the 180 Audi museum wall, we made this short film on a long 30 meters curved wall capturing our media display streamed onto the implied museum space. The exposed space simulation carries all the attributes of the great Audi”s 100-year heritage, as well as it equally emphasizes our complex and demanding body of work produced to describe it. Unusual tool for narrative and visual experience the concave wall manifests itself as a righteous medium for this visionary Audi-Oeuvre, where five 3-chip DLT beamer transformed the rotunda into a real cinema landscape. Called “Mobility of change” it represents a time-stream, arisen from images, from streams of consciousness and is an echo of the historical voices. It …

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    :: AWARDS
    Communication Award - Red Dot
    CREDITS
    ·

    CLIENT

    AUDI TRADITION // MUSEUM MOBILE

    HEAD OF PROJECT

    DIETER-LUDWIG KARG

    (AUDI TRADITION) FILM HISTORICAL CONSULTANT

    RALF HORNUNG, THOMAS ERDMANN

    (AUDI TRADITION) IDEA AND CONCEPT

    VELVET MEDIENDESIGN GMBH

    DIRECTOR

    MATTHIAS ZENTNER

    CREATIVE DIRECTOR

    THOMAS WERNBACHER

    SCENARIO // COPY

    MATTHIAS ZENTNER, FRANK KNAUER & THOMAS WERNBACHER

    EDITING CREATIVE CONCEPT

    JOCHEN KRAUS

    ANIMATON & DESIGN

    JANETT BERGNER, DANIEL SCHMIDT, MARKUS FEDER & THOMAS WERNBACHER

    PRODUCTION

    VELVET MEDIENDESIGN GMBH

    EXECUTIVE PRODUCER

    OLIVER LOESSL

    PRODUCTION COORDINATION

    ANDREAS FILIP

    DOP

    TORSTEN LIPPSTOCK

    2ND CAMERA

    MARCO SCHMIDT POLEX

    CHOREOGRAPHER

    GIANLUCA SCHIAVONI

    1ST AD

    FELIX FOEHR

    PRODUCTION ASSISTANT

    DANI BOLDT

    STYLING

    CHRISTL WEIN

    ART DIRECTOR

    KATJA SEVERIN

    TECHNICAL SUPERVISOR & MEDIA CONSULTANT

    CLAUDIUS SCHULZ

    TECHNICAL COORDINATION

    NIKLAS STOLZENBERG

    EDITOR // SOUND-SUPERVISION

    JOCHEN KRAUS

    ARCHIVE PREPARATION

    JANA KROHN & ANDREAS FILIP

    EDITING ASSISTANT

    JANA KROHN & USCHI REIM

    COMPOSITING

    LENE HONIGSCHMID, CHRISTIAN REIMANN &  RAYK HEMMERLING

    ORIGINAL SCORE, FILM MUSIC & SOUND DESIGN

    TONI MIR
    (TRAFALGAR)

    MUSIC SCORE

    JO BLANKENBURG

    SOUNDMIX 7.1

    AUDITORIUM NUERNBERG & MARCUS THIEL

    VOICE RECORDING

    M-SOUND // MUNICH &
    DANIEL R. //  HOBSON LONDON

    COLOR CORRECTION RESOLVE

    FLORIAN WOLF

    CASTING

    DEEBEEPHUNKY