Mediaworld makes sure their clients always land safely.

“Cadere in piede”, the Italian version, literally means landing on your feet. In a metaphorical way it means that whatever happens to you, you will be in good hands or even lucky. Mediaworld refers to their offer of best quality at the best price..like falling on your feet. The director, Matthias Zentner shows this idea in a parallel montage: different people of different generations start to fall in the everyday situations and environments. Even though we would expect them to hurt or injure themselves, they still manage to land on their feet securely.

Falling people correspond symbolically to falling prices that keep your feet on the ground. Showing the scenes of flying and real moments in slow-motion shots, Zentner …