Seeing the world your own way, living the life under your own rules that’s the plan B – Plan Ballantine’s!
George Ballantine had a change of plan at already 19 years of age. Probably no one expected that a farmer’s son will open up a grocery store in Edinburgh 1827. Supplying a range of whiskies. Then, 1865. he started to create his own blends, which was a smart move since the client list got more & more exclusive and his success started to grow rapidly. Today, the brand is produced by Chivas brothers ltd. The UK, and this new international advertising campaign, directed by Matthias Zentner, is also a new approach to the market, targeting the young, hip trendsetters all over the world.
Our people are making announcements directly to the camera. They are individuals making their …
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